The video, while informative, was reminiscent of an educational documentary that a student is forced to watch in high school. While some people may find this to be enjoyable and interesting others will also find it boring.
I felt that the short article provided enough information and was not highly motivated to watch the full length of the video.
While I do believe that multimedia is a great tool for helping to tell a story, I think that a large aspect of the effectiveness of multimedia is knowing which stories it will help and which stories it will hurt.
Sometimes, less is more.
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